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	<description>A Chilled Look on Global Marketing</description>
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		<title>Of Ducks and Doves: Strategy is Global, Creation should be Local</title>
		<link>http://coolbranding.wordpress.com/2007/08/29/of-ducks-and-doves-strategy-is-global-creation-should-be-local/</link>
		<comments>http://coolbranding.wordpress.com/2007/08/29/of-ducks-and-doves-strategy-is-global-creation-should-be-local/#comments</comments>
		<pubDate>Wed, 29 Aug 2007 08:49:48 +0000</pubDate>
		<dc:creator>Alfred</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Asia]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[Hollywood]]></category>
		<category><![CDATA[Pop Culture]]></category>
		<category><![CDATA[Singapore]]></category>
		<category><![CDATA[Strategic Planning]]></category>

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		<description><![CDATA[I again shamelessly recycle some comments I posted on the excellent blog of Fredrik Sarnblad . Then again, what is WEB 2.0 if not a never ending conversation ? &#8220;What is a Brand, if not the footprint of a firm in popular culture ?&#8221; &#8230; and what is more local than popular culture ? Can [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=coolbranding.wordpress.com&amp;blog=1003175&amp;post=88&amp;subd=coolbranding&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>The Beijing Olympics go all &#8220;Kawai&#8221;…</title>
		<link>http://coolbranding.wordpress.com/2007/08/28/the-beijing-olympics-go-all-kawai%e2%80%a6/</link>
		<comments>http://coolbranding.wordpress.com/2007/08/28/the-beijing-olympics-go-all-kawai%e2%80%a6/#comments</comments>
		<pubDate>Tue, 28 Aug 2007 06:31:11 +0000</pubDate>
		<dc:creator>Alfred</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Asia]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[Hollywood]]></category>
		<category><![CDATA[Olympics]]></category>
		<category><![CDATA[Pop Culture]]></category>
		<category><![CDATA[urbanization]]></category>

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		<description><![CDATA[They are so CUTE ! The five mascots of the 2008 Beijing Olympics have been presented as five lovely characters, a Fish, a Panda, a Fire Demon, a Tibetan Antelope and a Swallow. As well as representing the five Olympic rings (one for each continent), they also symbolize five categories of sports (the Fish for [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=coolbranding.wordpress.com&amp;blog=1003175&amp;post=82&amp;subd=coolbranding&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Alfred</media:title>
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		<title>OK, OK&#8230; Here is my piece about the iPhone!</title>
		<link>http://coolbranding.wordpress.com/2007/07/05/52/</link>
		<comments>http://coolbranding.wordpress.com/2007/07/05/52/#comments</comments>
		<pubDate>Thu, 05 Jul 2007 10:22:06 +0000</pubDate>
		<dc:creator>Alfred</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Coolness]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[fashion]]></category>
		<category><![CDATA[Hollywood]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Pop Culture]]></category>
		<category><![CDATA[TBWA]]></category>

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		<description><![CDATA[ My buddy Alex told me that I should write a piece about the iPhone. I wasn’t sure at first. Isn’t the new gadget what everybody is talking about in the Blogosphere* ? Well, if fact the point that everybody had a story about the iPhone is &#8230;the story. “The best branding success is having consumers tell [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=coolbranding.wordpress.com&amp;blog=1003175&amp;post=52&amp;subd=coolbranding&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Alfred</media:title>
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		<title>Bollywood and Hollywood: Closing the Gap ?</title>
		<link>http://coolbranding.wordpress.com/2007/06/29/bollywood-and-hollywood-closing-the-gap/</link>
		<comments>http://coolbranding.wordpress.com/2007/06/29/bollywood-and-hollywood-closing-the-gap/#comments</comments>
		<pubDate>Fri, 29 Jun 2007 05:18:39 +0000</pubDate>
		<dc:creator>Alfred</dc:creator>
				<category><![CDATA[Asia]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[fashion]]></category>
		<category><![CDATA[Hollywood]]></category>
		<category><![CDATA[India]]></category>
		<category><![CDATA[Pop Culture]]></category>
		<category><![CDATA[urbanization]]></category>

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		<description><![CDATA[I shamelessly recycle the comments I posted on a very interesting article about the Indian movie market. The evolutions of the Bollywood cinema in the last years reveal both local and global issues. Bollywood cinema: A force to reckon with When I arrived in Singapore 3 years ago, I discovered that Indian pop culture was [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=coolbranding.wordpress.com&amp;blog=1003175&amp;post=47&amp;subd=coolbranding&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>2</slash:comments>
	
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			<media:title type="html">Alfred</media:title>
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		<title>Penguins teach us about Cool</title>
		<link>http://coolbranding.wordpress.com/2007/06/28/penguins-teach-us-about-cool/</link>
		<comments>http://coolbranding.wordpress.com/2007/06/28/penguins-teach-us-about-cool/#comments</comments>
		<pubDate>Thu, 28 Jun 2007 10:33:34 +0000</pubDate>
		<dc:creator>Alfred</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Coolhunting]]></category>
		<category><![CDATA[Coolness]]></category>
		<category><![CDATA[Culture]]></category>
		<category><![CDATA[Hollywood]]></category>
		<category><![CDATA[Strategic Planning]]></category>

		<guid isPermaLink="false">http://coolbranding.wordpress.com/2007/06/28/penguins-teach-us-about-cool/</guid>
		<description><![CDATA[I first wanted to write a piece about the &#8220;Penguin Fad&#8221; when I saw the promotional posters for &#8220;Surf is Up&#8221;. This was the fourth movie prominently figuring Penguins to hit the Singaporean screens in a 24 month period. What I was treated to was a handful of insights about Cool. The last wave of [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=coolbranding.wordpress.com&amp;blog=1003175&amp;post=37&amp;subd=coolbranding&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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